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posted in General |ADS
Forgetfulness has been described as the harbinger of old age. I'm sure someone famous said that, but I forget who it was. It has also been said that irritibility is a sure sign of aging. Now, I know a little bit about that. Ask any senior citizen. Older folks of normal sensibilities become irritated about relatively trivial matters that in other years would have brought a ho-hum. Let me give you an example.
I read a lot – books, magazines, newspapers, pamphlets, and articles on the internet. When I sit down, more often that not I will reach for something to read. That beats the garbage offered on most of the TV channels. If I want vulgar or obscene language, I'd sooner read in in quiet than have it blasted in the familty room. A pet peeve that irritates me about advertising is than in so many magazines, ads are permanently inserted between the pages of the magazine so that when one opens the magazine it zooms to the ad page– not the page desired by the reader. After viewing the table of contents I want to read an article on Page 26, but when I seek P 26 I am looking at a big ad inserted at Page 48 — whether I like it or not. And it isn't as though there is only one of these ads. Oh, no, several are interspersed throughout the magazine, and they are permanently affixed. It becomes a real struggle to read an article from one end to the other without defeating 2-3 advertising stop overs.
Now don't get me wrong. I am not opposed to advertising as such. But these magazine ads are something else. When I get on an airplane and start to read the magazines provided, I systematically tear out the offensive ads. My wife frowns on this, so I wait until her attention wanders and then resume ripping out the inserted ads. When I am done, I then liesurely read the articles I want to read, flipping the pages without interruption.
Two things. First I will not patronize any of the goods or services advertised in the offensively located ads, and second, I will tear out the ads at the first opportunity and dispose of them. The adverstisers and publishers are free to insert the ads and I am free to rip them out. Seems fair to me.
Think I might be irritating anyone?